Market Opportunity

The market opportunity for ZKPay lies at the intersection of global payroll, remote work, and Web3 financial evolution— three rapidly expanding sectors reshaping the modern economy.

• Global Payroll Market: The global payroll and HR solutions market surpassed $35 billion in 2024 and is projected to exceed $60 billion by 2030, driven by the surge in remote and cross-border work.

• Freelance & Remote Workforce: Over 1.5 billion freelancers worldwide and tens of thousands of global-first companies now rely on cross-border payroll systems that are fragmented, costly, and data-exposing.

• Web3 Integration: As more DAOs, crypto startups, and blockchain ecosystems mature, there is a growing demand for on-chain payroll systems that maintain compliance while protecting contributor anonymity.

ZKPay sits at this convergence point, serving a real-world need with cutting-edge cryptographic tools. By bridging fiat inflows and crypto outflows with privacy-preserving verification, ZKPay unlocks an entirely new class of financial infrastructure — the Global zkPayroll Economy.